Introducing the Cha Zhi Ji VIP Programme
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At Cha Zhi Ji, we have always believed that the relationship between a tea house and its guests is built slowly — through repeated encounters, shared discoveries, and the kind of trust that only time can produce.
Today, we are formalising that relationship with the launch of our VIP Programme.
What is the Cha Zhi Ji VIP Programme?
The VIP Programme is our way of thanking customers who have made Cha Zhi Ji a regular part of their tea journey. It is not a points system. It is not a tier of badges. It is an automatic discount, quietly applied to every order — as a recognition of your loyalty.
VIP members receive:
- An automatic discount of up to 20% off every order, matched to each product's own rate, applied automatically at checkout
Who qualifies?
VIP status is earned, not applied for. If your spending with us reaches MYR 2,000 within a 12-month period, you will automatically receive VIP status. No form to fill. No code to enter. It just happens.
How does the discount work?
Your VIP discount — up to 20%, depending on the product — is applied automatically at checkout. You never need to enter a code.
Because your VIP rate already matches each product's own discount tier, there's nothing to compare during sales — it simply applies, every time.
How long does VIP status last?
VIP status is valid for 12 months from the date it is granted. To renew for another year, a minimum spend of MYR 1,500 is required within your VIP year. If the threshold is met, your status renews automatically.
What if I don't maintain the minimum spend?
Your VIP status will expire at the end of the 12-month period. You are always welcome to re-earn it by reaching the entry threshold again.
When will I know if I am a VIP member?
If you qualify now or become eligible in the future, you will receive a personal email from us welcoming you to the programme. The discount will be active on your next order.
A note on how we built this
We looked carefully at our customer base before setting these thresholds. We wanted the programme to be meaningful — exclusive enough to feel like a recognition, accessible enough that it genuinely reflects our most loyal customers rather than just the highest spenders.
If you have been shopping with us for a while, there is a good chance you are already close — or already there.
The Cha Zhi Ji VIP Programme is available on chazhijitea.com.my (MYR) for online purchases only, and is not valid at any physical retail location. Discount rates are shown per product and applied automatically. VIP status is non-transferable and applies to the individual customer account.
Questions? Write to us at support@store-chazhiji.com